Communicating tourism through social media: Content analysis of the official Facebook pages of tourism departments of State and Central governments, Union Territories of India
Communicating tourism through social media: Content analysis of the official Facebook pages of tourism departments of State and Central governments, Union Territories of India
New Zealand’s Destination Promotion: A Case Study on the Impact of the Film‘Lord of the Rings’ on Tourism
The chapter is part of Media Management in Communicating Tourism: Edited Essays (ISBN: 9781648054341). Dr. Debastuti Dasguptaa, Grishma Raj Ariyalb Abstract With the rise in number of travelers around the globe at 1.4 billion global travelers by the end of 2019, the global tourism industry contributes $8.8 trillion and 319 million jobs to the world economy. With such growth, the government and different stakeholders of tourism industry are constantly marketing their destination through various channels as tourism has positively contributed to a country’s economic progress. In this light, destination tourism induced by films has been one of the key strategies used by tourism marketers and the government to promote a specific destination.Being increasingly aware of the international release of the film ‘Lord of the Rings’(LoR), Tourism New Zealand (TNZ) aligned its promotional strategy to draw tourists in their country. This study reviews articles, research papers, economic surveys and analysis related…
Imaging geographies in the film: Semiotic analysis of the portrayal of Kumbalangi in the Malayalam film Kumbalangi Nights
The chapter is part of Media Management in Communicating Tourism: Edited Essays (ISBN: 9781648054341). Teenu AFa, Soniya Antonya and Dr. Juby Thomasb It has become a trend among people to visit the places that have been portrayed in films which made a remarkable hit in the box-office. Kumbalangi, an Island village located in the suburbs of Kochi, Kerala and is a noted spot that caters to the local fishermen community. The present study focuses on the semiotic analysis of the Malayalam film Kumbalangi nights; to identify the portrayal of this geographic location as a part of the narratives to the audience. The purpose of the research is to identify the various elements and techniques used in the film. Kumbalangi Nights portrays the only movie which depicts this geographical destination, the culture the flora and fauna. Hence, the film can have a tremendous impact on audiences across the globe, across time.…
Role of Media in Promoting Ecotourism: An Exploratory Study on Tourism in Kerala
The chapter is part of Media Management in Communicating Tourism: Edited Essays (ISBN: 9781648054341). Keerthana.Ka, Sruthy.S.Vijayana and Dr. Juby Thomasb Eco-tourism is a way of preserving and promoting the environment. Kerala is a state known for its richness in greenery and natural beauty, also a good destination for Eco-tourism. Eco-tourism is also known as green tourism is a form of tourism involved in the protection of the natural environment, preservation of cultural heritage and the promotion of good environmental practices. It takes into account regarding the needs of the environment, the local residents, business and visitors, where a lot of tourism companies provide environmental friendly packages and services that not give the visitor a good experience which in turn helps in the understanding of the various environmental aspects of that particular destination and mainly helping in the appreciation and growth of the environment and natural cultural heritage. Thus, in a…
10 online courses for Journalism and Media students
List curated by Aswanth G Krishnan Many are investing time in identifying and developing their skills during the lockdown. Here is a list of 10 online media courses that will enhance your profile. Transmedia Storytelling: Narrative worlds, emerging technologies, and global audiences https://www.coursera.org/learn/transmedia-storytelling Introduction to Virtual Reality https://www.coursera.org/learn/introduction-virtual-reality Public Relations: Media Crisis Communications https://www.udemy.com/course/crisis-communications-how-to-survive-a-crisis-in-the-media/ Writing for Brands: Freelancing in the Age of Content Marketing https://www.skillshare.com/classes/Writing-for-Brands-Freelancing-in-the-Age-of-Content-Marketing/1109486316 Communication for Development (C4D) https://agora.unicef.org/course/info.php?id=11146 Explore Filmmaking: from Script to Screen https://www.futurelearn.com/courses/explore-filmmaking Visualization for Data Journalism https://www.coursera.org/learn/visualization-for-data-journalism Design and Make Infographics (Project-Centered Course) https://www.coursera.org/learn/infographic-design Mobile Video Journalism: iPhone Video Course for Journalists https://www.udemy.com/course/mobile-journalism-video-for-cnn-correspondents/ Data Journalism and Media Standards https://alison.com/courses/data-journalism-and-media-standards-revised/content?event=login